Chairman of judges
Design Director, Fjord Melbourne, VIC
Prue is a Design and Creative Director at Fjord Melbourne, part of Accenture Interactive. As a multi-disciplined communications professional of over 20 years, Prue has spent her career in creative leadership positions across the advertising, design and digital industries. She’s also a passionate speaker on the impact of new technologies in the design space and how they’ll shape the way we interact with governments, systems, services, products and each other.
Her experience has led her to become a natural advocate for the advancement of women in design and in the world of work in general and is the national I&D lead for Fjord. She is also a national director on the board of AGDA, a member of the course advisory committee for the Swinburne international School of Design, and sometimes host of Australian Design Radio.
Creative, Savage Interactive, TAS
Growing up on a large farm in a small town, Warrick traded sheep for Shakespeare and windmills for Warhol. Working in Australia and the UK, he honed his design skills in print, web and publishing before discovering a deep passion for creative advertising. He spent the next decade hungrily devouring as much knowledge as he could about all aspects of writing, art direction and creative strategy.
Now living in Hobart, Warrick work for Savage Interactive helping enable creativity, growing their brand across the globe and chairing the local chapter of the Australian Graphic Design Association.
Design Director, Foundry and UTAS, TAS
José Garcia Cesar is an international graphic designer and illustrator with over 20 years of experience in the creative industry who has settled in Hobart. At present, he is focusing on his PhD in creative arts at the University of Tasmania. Meanwhile, he enjoys taking on local and international commissions as well as teaching at the School of Creative Arts And Media, and Foundry. He loves Tasmania. In his words, “I never thought I would call home to a place other than Spain.”
Head of Product, Outfit, VIC
Ash Ivory is the Head of Product at Outfit.io. Most days you will find Ash asking the hard questions in an easy way, splitting hairs over good user experience (don’t worry, she studied graphic design), dodging gender norms (she’s openly queer), helping her product team to solve the right problems (she’s passionate about building a great product), upskilling the office in brewing coffee (coffee, err, that’s all). Oh, and riding her motorcycle (it’s basically meditation).
Most days Ash is known for her contagious grit and dry sense of humour. She loves lending a hand wherever possible to generate new experiences, acquire new skills and most importantly to get the job done. When she’s not thinking about the product at Outfit, you’ll find her taking photos mostly of her motorcycle and landscapes, in a non-wanky way.
Specialties: Marketing Automation, graphic design, print, digital, branding, product strategy, tyre pressure checks, knows how to throw a metaphor.
Technical Sales Manager, Jet Technologies, VIC
Ruvan’s career began through his initiation into printing as a junior printer with Mobil Oil Australia in 1980 and later progressed to become the print supervisor.
Having acquired a keen interest and in-depth knowledge of the print world, he ventured forth to set up his own Melbourne based print business, soon acquiring a strong and reputable client base.
Later selling the business he moved to J.L Lennards as the Southern Regional Print Manager, taking pride in introducing the art of Waterless print to the industry. He then began helping guide the conversion of many large heat set and sheet fed companies to branch away from harmful chemicals in order to become environmentally friendly in their print processes.
In recent years Ruvan was approached to work at Jet Technologies as their Technical Manager. He is passionate about bringing new products and technologies to the narrow and wide web label industry.
Owner and director, SW Graphics, Hobart
In 1989 Steve Woods started his career in the printing industry as an apprentice printing machinist in South Australia. In 1995 after completing his trade qualification he moved to Hobart to work as a Printing Machinist until 1999 when he started SW Graphics as a distributor for a leading printing ink supplier until now where the business has expanded its portfolio to offer equipment, software and consumables from several leading companies.
Creative Director, Cummins & Partners, VIC
Heath is a Creative Director at Cummins and Partners Melbourne, where he’s been for the past five and a half years.
In that time he’s been very lucky. He was hired out of an internship with his mate Liam, and then, like ya do, made a Superbowl ad.
They’ve made some things they’re proud of, and even won some stuff, but most of all it’s made his Mum very happy. He’s pictured here looking up, perhaps contemplating the vastness of the cosmos, and from which ephemeral drift of galactic creative inspiration his next idea will be plucked… Or perhaps it’s because he’s an irritable jerk who avoids eye contact. His Mum knows which it is.
Film & Video Editor and Motion Designer, Pines and Palms, NSW
Hello! I’m Fredrik Persson, 35 years old and I am from Sweden, working at Pines and Palms as the Head of Motion Design. I am based in Byron Bay.
I have 15 years of experience in the Industry. I started my journey in Sweden (Stockholm) when I was 20 years old, and then I worked for several animation studios and advertising agencies all over the world.
In 2014 I left Sweden to explore Australia and I’m still here. While arriving in Sydney I started to freelance and I met Olga (Director / Producer at Pines and Palms).
I decided to move to Byron Bay in 2015 and that’s where I got involved in Pines and Palms and I have been a part of it since the very beginning.
I do creative work on a local and global scale. I specialise in 2D and 3D motion graphics, compositing, VFX and post-production producing fun, colourful and engaging animations, videos and graphic design assets for agencies and brands in Australia, Europe and the US across the fields of startups, medicine, banks, education, construction and animation for television series and networks.
Some of the clients that I been lucky to work with over the years are Mini Cooper, Pay Pal, Sony Entertainment, Red Bull, Kmart, Slurpee and Wrigley.
When I’m not in the office you can find me surfing or riding my Road Bike in the hinterland.
Lead Creative, Spicers Retreats, QLD
Kristin is a Creative Director, Brand Advertising, Design and Creative Strategy Specialist with 20+ years creative agency experience.
Based in Brisbane, she has worked on numerous international & Australian brands in assorted sectors such as Retail Advertising, Travel & Tourism, Automotive, Government, Tertiary Education, plus has experience working with various not-for-profits and charity organisations.
Kristin has extensive experience in creating multi-platform Brand and Retail Campaigns, TVC’s and has Directed two seasons of an international travel show aired on Channel 10 and aired globally. She also has years of experience in creating short form video content plus has been lucky enough to be involved in Mentoring of Art Directors and Designers over many years.
Creative Director, Creative Works, VIC
After studying Graphic Design, Michael quickly switched to the dark arts of advertising, joining Clemenger BBDO Melbourne in despatch. After escaping, he’s worked as both an Art Director and Copywriter, creating ads that resonate, motivate, educate, and entertain ever since. He’s sold everything from tampons to timber, credit cards to cars, baked beans to bicycles. Then talked just as many people out of buying CUB beer, getting a payday loan, or driving distracted.
Whether getting people to change brands or change behaviour, his unique way of looking at the world gets them talking, clicking, liking or buying.
Recognised at Cannes, One Show, New York, London International, Adfest, AWARD, Mobius and the Effies, he’s happiest when someone recites one of his ads back to him at a BBQ.
Creative Director, Marmalade, VIC
With a background in industrial design, art history and psychology, Sarah synthesises art and science in her role as associate creative director. Sarah’s work has been recognised at international and local awards shows, and she frequently speaks on industry panels.
In her time, Sarah has developed interactive experiential installations for Honda, changed householder behaviour at the recycling bin, helped ANZ bank feel more human, and persuaded 6 million Victorians to help stop the spread of COVID-19. Sarah has also done her substantial share of do-gooding in the not-for-profit, health, disability, gender equality and government sectors.
In between all that, Sarah keeps herself busy with student mentoring, awards judging, guest lecturing, and child-rearing.
Director & Producer, Pines and Palms, NSW
I am a hands-on content producer and director based in Melbourne and working Australia-wide.
My journey in film started in 2007, when I sank my teeth into TV commercials and corporate content. Fast forward to 2021 and the notches in my belt include engaging campaigns for national and international clients: high-end TVCs, branded content, integrated campaigns, brand activations, social videos, animation, as well as short films and music videos.
With a creative flair to my capabilities (I also direct a large part of the content I produce), I strive to find the best solutions for any production — regardless of time constraints or budget parameters. As a producer, I do my best to make the impossible, possible — whether it is producing four TV commercials in a two-week timeframe or whether it is shooting a British content campaign in the middle of the South Australian Outback. Anything can be achieved with the right team and approach and I enjoy every part of the process.
In 2015, I became part of Pines and Palms and continued to focus on animation (2D and 3D, VFX and compositing) and in five years we have seen Pines and Palms grow, working with local and global brands and helping many clients with sharing their story. Animation has always been a passion of mine and I work closely with Fredrik to ensure that the creative concepts we present to clients are on brand and they love their final results!
Creative Director, Freelance, NSW
Scott is a multi award-winning Creative Director with over 25 years of experience. After starting his career at Y&R Adelaide, he was quickly offered the opportunity to move to Singapore where he found himself behind the red door at the famous Batey Ads. It was here where he got his first taste of International Award success, under the guidance of some of the world’s great advertising creative minds.
After a fabulous eight years in Singapore with his wife Kathleen, and now with two young children in tow, Scott moved back to Australia where he led FCB Melbourne for another eight years. International Award success followed across the client roster, as it also did when he next became the inaugural Creative Director of Innocean Australia.
One of Scott’s proudest moments was when Innocean, previously not on the creative radar, was ranked as the No.1 Creative Agency in Australia, just three years after he took on the Creative Director role.
Scott has been lucky enough to have judged at Award Australia, Spikes Asia, Adfest, the Dubai lynx and Mobius. Scott has won over 100 local and International Awards, and according to Campaign Briefs Creative Rankings, he is the top 30 all time Creative Directors in Australia.
Student of the Year judges
Art Director, The20, TAS
Jay cut his teeth in the printing industry as an apprentice in Graphic Pre-Press with Mercury Walch. Made the leap to agency life in 2007, and since has worked on local, national and international clients across a wide range of industries and channels.
Jay has been involved with the AGDA Tasmania committee including Vice President in 2013, and also a student and tutor of the national AWARD school.
He is excited to see the very best in what Tasmania has to offer in the industry and its emerging young talent.
Group Creative Head, Red Jelly, TAS
Chris has over 20 years’ experience in the industry, including creative director at a full-service agency in the United Kingdom. In 2010 he moved to Australia, and in 2012 he moved to Red Jelly, where he’s played a senior role in the creative department.
Chris acts as a linchpin of the Red Jelly creative team, working on key clients including Woolworths, Tourism Tasmania and Lifeline Australia. His ethos is to bring out the best in his team through unity, cohesion and lots of cups of Yorkshire tea.